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3 ways to create experiences that deliver ROI
3 ways to create experiences that deliver ROI
Event organizers are constantly looking for ways to measure the impact of their programs. Whether it's increased brand affinity, accelerating the sales cycle, identifying new audience segments or understanding which activation elements resonate the mos...
Feeding the social media monster
Feeding the social media monster
Whether you are a company or an individual professional, your social media presence or absence drives your visibility and branding.
Southwest warns about drop in bookings after fatal engine failure
Southwest warns about drop in bookings after fatal engine failure
Southwest Airlines warned that reservations have declined in the wake of a deadly in-flight engine failure aboard one of its flights.
8 low-cost tips for making conferences more family-friendly
8 low-cost tips for making conferences more family-friendly
While away at conferences, attendees are paying a price. Not just money, but personal costs. A three-day conference can mean five days away from home with two days for travel. For someone with a family, that might equal a week of a spouse or mom taking...
MPI chooses Texas destination for WEC 2020
MPI chooses Texas destination for WEC 2020
Meeting Professionals International (MPI) has selected Grapevine, Texas, as the destination for its World Education Congress (WEC) in 2020.

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